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KR DESIGN
  • Work
  • About
 

HELMET

Months of preparation went into planning out the messaging and designs for this throwback to hand-lettering. The designs feature the sponsors that have supported me over the years and skate mottos that I live by. I collaborated with Rebekah Alexander, who did the fantastic illustration of my dog on the back of the helmet. All the designs were done with Posca Paint Pens.

PROJECT SCOPE
Hand Lettering

 

 

Helmet Photography / Gif by Sean Ferguson

 

 
 

MAGAZINE

The NoCoast Skate Report is a collaborative downhill skate magazine featuring stories and images collected from five different states. Issue one was printed in late September of 2015 and was funded through PayPal, GoFund Me and personal donations. We exceeded our goal by $125 and were able to produce 90 copies of the magazine shipped across the U.S, Canada and Japan. Each copy was perfect bound by hand, signed and numbered.

 

29 donors

$2,375 Funds Raised
 

2 rentals

4,862 Miles Traveled
 

5 STATES

8,441 Photos Taken
 

9 MONTHS

119.8 Gigs of Media

 

 
 
 
 
 
 

Behind the Scenes

 

A post shared by NoCoast Skate (@nocoastskate) on Oct 10, 2015 at 9:33am PDT

A post shared by NoCoast Skate (@nocoastskate) on Sep 30, 2015 at 7:10pm PDT

A post shared by NoCoast Skate (@nocoastskate) on Oct 1, 2015 at 12:10pm PDT

 

 

"Out for a Rip – The Ozarks" – Article for Wheelbase Magazine: Issue 3
 

PHOTOGRAPHY

Documenting the downhill skate scene has always been top priority for NoCoast Skate. The landscapes we encounter are just as important as how you get down them.

 

 

Featured in Wheelbase Magazine: Issue 3
 

"Out for a Rip – The Ozarks" – Article for Wheelbase Magazine: Issue 3
 

Featured in Wheelbase Magazine: Issue 3
 

Gif from trip to Arkansas for Wheelbase Magazine.
 

 

Featured in Concrete Wave Vol. 12 No.2
 

Featured in NoCoast Skate Report
 

Featured in multiple social media ads for Rey Trucks
 

Featured in the NoCoast Skate Report

 

THE BRAND

Originally NoCoast Skate was a platform to share videos and images coming from Oklahoma. This quickly spread to include any states without a coast. We gave them a voice and people have been listening. The brand is instantly recognizable in the skate community, whether it's on a t-shirt, a video or on racing leathers. 

 

 
 

 

VIDEOGRAPHY

Videos are what drive the skate community. We have a saying, that if it wasn't on film it didn't happen. Since late 2011 NoCoast Skate has primarily used Vimeo to share high-quality video content.

217 Videos

397,459 Loads

97,580 Plays

 

This video of Knute Neby for Blood Orange wheels holds the record for all statistics on our Vimeo account. 

2,362 Plays

5,838 Loads

10 Likes

 

© 2025 KR DESIGN